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Available from 28 July 2025
I'm Euan Brown, a content and digital marketing director from London.
I’m Euan Brown — a senior content strategist and digital marketing director based in London.
I’m Euan Brown — a senior content strategist and digital marketing director based in London.
I help ambitious teams plan, create and scale content, campaigns and experiences across channels, with a focus on B2B & B2C digital strategy, content operations and AI-enabled marketing.
I help ambitious teams plan, create and scale content, campaigns and experiences across channels, with a focus on B2B & B2C digital strategy, content operations and AI-enabled marketing.
I bring decades of experience shaping digital strategy for brands like Virgin, Google, Coca-Cola, Siemens and Lloyds Banking Group — combining creative insight with operational know-how.
More recently, I’ve been integrating AI into content strategy, UX and operations — using it to drive efficiency, unlock insights and reimagine customer experience.
Brands
Brands
I've enjoyed working with global companies, reaching millions of customers — client and agency-side.
Industries
Industries
From tech to TV, I deliver great experiences for B2C and B2B audiences.
Financial
Services
Financial
Services
Bank of Scotland
Halifax
HSBC
Lloyds Bank
Scottish Widows
Virgin Money
FMCG &
Retail
FMCG &
Retail
Budweiser
Champagne Lanson
Coca-Cola
Skittles
Mars Petcare
Reckitt Benckiser
Wrigley’s Extra
Loyalty &
CRM
Loyalty &
CRM
BBC
British Heart Foundation
Coca-Cola
Comic Relief
Google
Lloyds Banking Group
Virgin Red
Charity &
Non-profit
Charity &
Non-profit
Blood Cancer UK
British Heart Foundation
Comic Relief
Diabetes UK
The Red Cross
The UN
Virgin Unite
Technology &
SaaS
Technology &
SaaS
Coca-Cola
Disney
Google
Siemens
Virgin Red
Travel &
Leisure
Travel &
Leisure
Virgin Atlantic
Virgin Experience Days
Virgin Holidays
Virgin Hotels
Virgin Trains Ticketing
Virgin Voyages
Entertainment,
TV & Film
Entertainment,
TV & Film
BBC
Channel 4
Channel 5
Disney
Fremantle
More
industries...
More
industries...
Health & Wellness
Space
Startups
Virgin Active
Virgin Pure
Space
Virgin Galactic
Virgin Orbit
Startups
Virgin Red
Virgin StartUp
Skills & Experience
Skills & Experience
I specialise in experience design, performance content, and smart use of AI to improve digital strategy at scale.
From leadership to rolling my sleeves up, I get things done.
AI & Automation
AI & Automation
AI & automation
AI-enhanced content operations
AI in UX & customer journey mapping
GenAI content creation
GEO (GenAI Optimisation)
Prompt design & engineering (ChatGPT, Claude, etc)
Language model supervision & review
Intelligent automation for marketing workflows
Experimentation with AI tools (Notion AI, Airtable AI, Notebook LM etc)
Content & Digital Strategy
Content & Digital Strategy
Content audits
Content design
Content management systems (CMS)
Content marketing
Content optimisation
Customer journeys
Customer experience (CX)
UI & UX (User Interface & User Experience)
SEO
Marketing & Performance
Marketing & Performance
CRM
Digital marketing
Display media
eCommerce
Omni-channel marketing
Paid media
Performance marketing
PPC
Shopper marketing
Social media marketing
Social listening
TVC
Leadership & Delivery
Leadership & Delivery
Brand marketing
Campaign management
Product management (web + apps)
Certified Product Owner
Team leadership
Budgets / P&L
Strategic planning
Innovation
Insight & Optimisation
Insight & Optimisation
Customer research
Interviews
Surveys
Test & learn planning / A/B testing
Process optimisation
Information architecture (IA)
Technology & Tools
Technology & Tools
Airtable
ChatGPT
HTML & CSS
Notebook LM
Notion AI
Spline AI
CMS platforms (Contentful, AEM)
Approach
Approach
I create authentic, entertaining experiences audiences love.
Audience first
Audience first
Understand your audience's wants and needs with engaging content they actually want.
Create change
Create change
Create clear processes, hire smart people, make fast decisions, and trust your teams.
Smarter, not harder
Smarter, not harder
Use automation and AI to reduce busywork, so you can focus on strategy and creativity.
Nail the basics
Nail the basics
Prioritise what works well before focusing on the shiny new thing.
Try new things
Try new things
Don’t guess - find out. Test small, optimise, scale, and share what you learn.
Highlights
Highlights
Work I'm proud of.
Launched Virgin Red rewards club with content & experience strategy.
Led B2B content and experience strategy for Siemens.com global site.
Created Content Marketing Playbook for Lloyds Banking Group's 30m customers.
Relaunched Hollyoaks website, increasing page views by 8,000%.
Portfolio
Portfolio
Contact me
Contact me
I'm a digital director, content expert and marketing strategist. Let's have a chat — I might be able to help.
I'm available from the end of July 2025 for consultancy, permanent and contract opportunities.
Have a chat
+44 (0) 7979 854 557
Send an email
euan@euanbrown.co
Add me on LinkedIn or send me a message
linkedin.com/in/mreuanbrown
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